WHO ARE WE?

A sustainable pet food start-up creating nutritious fish-based dog treats of the highest quality for our four-legged customers. We’re based in the UK and all of our tasty creations are produced exclusively from our plants in Cornwall and Estonia.

 
Did you know? ‘WOOFS’ is actually an abbreviation of our company name
‘Wild Ocean Omega–3 Fish Snacks’.

WHY FISH?

Not many people realise that fish is actually a superfood to dogs, in many ways. 

OUR VALUES

ZERO WASTE

We hate waste! That’s why our treats are made from pieces of fish that would otherwise have been unused and thrown away. We extend our extremely high Zero Waste standards to our chosen suppliers.
 

SUSTAINABILITY

Whenever possible, we ensure that the fish used in our products comes from sustainable sources. That’s why you’ll see the blue Marine Stewardship Council label on many of products. We’re proud to be one of only a few pet food manufacturers with this certificate.
 

TRACEABILITY

Knowing where fish is sourced is half the battle. We aim to make sure our fish is fully traceable back to its original source, to prevent overfishing and harm to ocean ecosystems. We verify this with all of our suppliers and motivate them to maintain these standards.
 
Click here to find out more about our stringent environmental practices.

MEET THE TEAM

Stewart
 
Stewart is our Co-founder.

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